Federal regulations that allow Canadian networks to earn the bulk of their advertising dollars by running domestic commercials on U.S. signals will be useless if audiences start drawing TV shows from the Internet, the report said. The revenue from such advertising is the lifeblood of Canadian networks, often offsetting the cost of domestic productions and local news. "That advantage will evaporate if alternate sources of content exist," the IBM research asserts.Overall lack of native programming (and adherance to Canadian contect regualtions) do not help mitigate the coming tide. I was hoping to not need a video iPod, but if that's the only way to get Hockey Night in Canada, I'm in.
27 January 2006
Wither Canadian TV
When your empire is a house of cards, you are vulnerable to any breeze.